The Life and Times of the 'Ultimate' Martial Arts Board

The original concept of the 'Ultimate' Martial Arts Board came to fruition in the 1980's. After many years of design and development, the first aluminum prototype mold was built in the early 90's.

Following several years of design improvement and an exhaustive search for the proper material, the current design of the 'Ultimate' Martial Arts Board was approved for production.

A production mold was built and an aggressive marketing campaign was created and implemented. The latter resulted in an unprecedented presence within the Martial Arts industry in the Continental United States.

With the current success of the product design and marketing strategy in the United States, the company has developed an attainable marketing plan for expansion into the global market. In a short amount of time, these efforts have established several global customers and distributors within Canada, Australia, New Zealand and Norway.

MISSION STATEMENT:

The 'Ultimate' Martial Arts Board was created and developed by an engineer to fill a niche in the Martial Arts industry. It was designed to reduce the replacement costs of wood boards and to provide consistency for students and instructors. The company is committed to providing the highest quality rebreakable Martial Arts board, while providing outstanding customer service at a competitive price.

COMPETITIVE COMPARISON:

To differentiate ourselves from all other rebreakable Martial Arts boards, we stress quality, consistency, and durability resulting in a superior life expectancy than all other products currently available. We sell more then just a rebreakable Martial Arts board. Our unique design, superior quality, and careful manufacturing cannot be matched by our competitors. And, the cost per break is significantly lower than that of wood boards.

COMPANY OWNERSHIP:

Neo-Tuesday Inc. is a privately held corporation.

PRODUCT DESCRIPTION:

We currently offer a nylon rebreakable Martial Arts board that is available in seven different strengths ranging from a 3 inch strip of pine wood equivalent to a 2 1/4 inch pine wood board equivalent. The board strengths are denoted by colors (White, Yellow, Orange, Green, Blue, Brown, and Black - corresponding to Martial Arts belt levels) and come in non-padded and padded versions.

Earlier this year, the company introduced a new line of 'Ultimate' Martial Arts Board t-shirts. These high-quality t-shirts are available in seven different animal Martial Arts graphics (Lamb = White strength, Coyote = Yellow strength, Tiger = Orange strength, Crane = Green strength, Monkey = Blue strength, Cobra = Brown strength, and Dragon = Black strength), which correspond directly to each of our seven different strengths of boards.

MANAGEMENT SUMMARY:

President and CEO - Timothy E. Svehaug

CFO - Gary Sims